Strategy

Marketing that drives revenue with data

We build and execute marketing strategies that align with your business goals. From consulting to paid ads management, we've got you covered.

CEO
CMO
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What you get

What's included

Marketing strategy & planning

Comprehensive marketing roadmap aligned to your revenue goals, target accounts, and sales process.

Paid ads management

Google, LinkedIn, and industry-specific platforms. We manage budgets, creative targeting, and optimization.

Performance reporting

Monthly reporting that connects marketing spend to pipeline and revenue. No vanity metrics.

Ongoing consulting

Regular strategy sessions to adapt to market changes, new products, or shifting business priorities.

Process

How it works

  • 01

    Discovery & audit

    We review your current marketing, sales process, ICP, and competitors. We identify gaps and opportunities.

  • 02

    Strategy development

    We build a marketing plan that includes positioning, messaging, channel strategy, and campaign roadmap.

  • 03

    Execution & management

    We execute campaign, manage ad spend, optimize performance, and coordinate with your internal team.

  • 04

    Reporting & optimization

    Monthly performance reviews with clear recommendations. We adjust strategy based on what's working.

What we hear

Common objection

"Why not just hire someone?"

Our answer

Because a single hire can't match the breadth of experience across industries, channels, and tactics. We bring the full stack -strategy, execution, and optimization - without the overhead ofsalaries, benefits, and training. You get a team that's done this before, across dozens of B2B brands.

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Frequently Asked Questions

These are some popular questions people ask

For a bunch of marketing data nerds, we keep it simple.

But if your question is answered here, let's talk! 
What is included in a marketing strategy engagement?
1

Our strategy engagements typically include a marketing audit of your current programs, identification of gaps and opportunities, a custom demand generation roadmap, messaging and positioning guidance, and ongoing advisory support. Every engagement is tailored — we don't do cookie-cutter strategies.

How is Speak Friend's approach different from a traditional agency?
2

Most agencies build around deliverables. We build around outcomes. We start with your buyer's world — what they care about, what's at stake for them, and what makes them trust a partner — and work backward to strategy and content. We also specialize exclusively in B2B and industrial markets, so we speak your language without a learning curve.

Still have questions?
One conversation changes everything.

Your Marketing journey begins with a single step

It takes 30 seconds or less to schedule a meeting that will very likely change the way you think about Marketing.

Need info ASAP? Feel free to email or connect on LinkedIn!